Advertising Program for 3.9% Option

At 3.9%, this option offers the seller a program focusing on strategic advertising through TECHNOLOGY , at a value that cannot be beat. The following summarizes the framework of this option and outlines what the seller will receive.

Showings are coordinated and followed up on by your agent. Actual showings are done by lockbox.

MLS Listing:


Your home will be input into the MLS (Multiple Listing Service) and MAP (North Suburban MLS). Through iTown Realty's participation in the MLS, information on your home is available every day to the entire Realtor community in the greater Chicagoland metropolitan area.

Enhanced Internet Exposure:


Your home will be displayed on , , and

This is designed to give your property the maximum site exposure. is the primary source where buyers begin their home search.

The site includes the following:

- 90% of listed properties in the United States
- Promotion in national TV commercials and print campaigns
- #1 ranking for average minutes spent per visit
- Linkage with other powerful sites

Chicago Tribune Internet Advertising:


Your home will be viewable to millions of people that visit the Chicago Tribune online site at /homes. It will be online everyday for 90 straight days. The site will display multiple photos and 1,500 characters of descriptive text. Every viewer will have access to your 360-degree virtual tour and the Chicago Tribunes award winning community database. The site will also link directly to your iTown Realtor's e-mail, so he or she will be able to immediately answer any questions a prospective buyer may have about your property.

Customized Brochure:


A customized brochure on the home will be prepared by iTown Realty. This brochure will include color pictures and detailed descriptions on the home. Multiple copies of the brochure will remain at the home for buyers to take.

Virtual Tour:


A virtual tour will be created and electronically attached to the home's MLS listing, Chicago Tribune online site, and . This enables every Realtor and potential buyer to view the tour on-line. This tour will remain online the entire term of the home's listing agreement.

iTown Sign:


An iTown sign will be installed in front of your property. This will inform the neighborhood that your property is for sale. It is a way to have people start talking to their friends and family about your property and is a great advertisement to attract potential buyers that may be passing by.